While writing the YouTube chapter to Digital Video Secrets, I realized that the distribution model for video has changed--permanently. It used to be both expensive and difficult to distribute video and films to the world. Now it's cheap and easy.
What does this mean? Socially? Economically? Culturally? No one knows. Corporate reporters tend to write about the issues of ad revenue and impact on broadcasters. I think free online video has larger social implications, but I'm not sure what they are.
The YouTube chapter of Digital Video Secrets tells how to post a video online and how to increase your chances of making a great YouTube video. Simple and quick. (Amazon has a great deal on Digital Video Secrets. You can pre-order now.)